Share This: Having an advertising strategy in place for any business is essential. Advertising is fundamentally anything that conveys the value proposition of your business to the consumer. We’ve all seen various forms of advertising throughout our lives — TV commercials, radio spots, magazine ads, video ads on YouTube, and[…]
Share This: One of your goals this year may be to hire good seasonal workers to help get through a more hectic schedule. Job candidates are thinking about what they want to do months before seasonal breaks. It is important for you to think about and formulate a plan of[…]
Share This: Everyone gets marketing emails. It’s sort of like the junk mail of times past, it piles up and can get a little annoying. You send everything to your spam folder and then try to unsubscribe from what you can. This is how the average person tends to see[…]
Share This: Here are some of the best articles we found this month for our small business link roundup: 4 Ideas to Build a Healthier Money Mindset if Your Startup Is Burning Through Cash Having the right mindset about money can help a founder stay lean with his or her spending —[…]
Share This: Finding the best time clock app for your small business can be a challenge. There are many options to choose from so how do you know which one is best for your business? When evaluating your options, be sure to look at the app’s pricing model as well[…]
Share This:Running a small business is exciting to many people but it can be difficult at times. Although there are some challenges when you start your own small business, many of these challenges are fixable. According to the Small Business Administration (SBA): About two-thirds of businesses with employees survive at least two[…]
Share This:Social media is one of the most misunderstood marketing channels out there. To the uninitiated, it seems like people can simply make a few viral posts on Facebook or Twitter and make their business an overnight sensation. Whereas these stories have, indeed, occurred, they are more akin to winning[…]
Share This:Here are some of the best articles we found in the month of February: How I Conquered My Fears and Became an Entrepreneur Self-doubt is one of the main reasons that fear exists in our minds at all. “I don’t know how to start a company” or “I haven’t[…]
Share This:There’s something really special about owning your own business. Few things in life will give you quite the thrill and pride of making your own way in this world. But that doesn’t mean that it’s easy, by any stretch of the imagination. It takes a lot of grit and[…]
Share This: Company culture is defined and viewed by your company’s mission statement, your core values, your policies, and your goals. It is your approach of how you handle such things as employee, customer, and vendor relations. It is how the organization views itself and how it would like to present[…]