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Startups

Three Unique Marketing Tips For This Holiday Season

Share This:  As the holiday season approaches, the advertising world erupts with “We are here!” marketing campaigns. Businesses launch their best thought-out marketing strategy in hopes of rising up above the advertising noise. However, unlike the tiny Who from Whoville floating on a speck of dust through the pages of[…]

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Exempt vs Non-Exempt Employees | What You Need to Know

Share This:Your business is all set up and you’re ready to make your first hire. Congratulations! Is your employee going to be hourly or salary? an exempt or non-exempt employee? haven’t thought about these questions yet? You’re in good company as misclassification of employees is the most common business mistake[…]

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How to Run a Small Business on a Tight Budget

Share This:Are you thinking about launching your own company, but lack the funds for your endeavor? No problem. Here are some startup hacks that will save you money. Choose a Low-Cost Startup Business Services Pick a service-based business you can start at a low cost. Consulting, caregiving, pet training, content[…]

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How to Build a Customer Loyalty Program

Share This:Customer loyalty is one of the most important aspects of running a successful business. According to Larry Myler, the founder and CEO of By Monday Inc. a consulting firm for B2B sales “a long-term customer is of more value than a single-deal customer, and it’s a lot less expensive[…]

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The 7 Marketing Mistakes You Need to Avoid

Share This:Let’s face it random “hit and miss” marketing techniques won’t help you win the battle of capturing new customers. But a solid marketing strategy could give you the edge you need to achieve your goals. Make sure you avoid these major marketing mistakes made by many business owners when[…]

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